Ryan Serhant advises against delaying home purchases until 2027

Real estate executive Ryan Serhant is urging prospective homebuyers to reconsider plans to delay their purchases until 2027. In an exclusive outlook provided to Realtor.com on Nov. 6, 2026, the founder and CEO of the brokerage firm SERHANT. cautioned that waiting to enter the market could prove detrimental to long-term goals.

The current real estate landscape has presented significant hurdles for buyers throughout 2026. Serhant has previously characterized these market conditions as a hidden obstacle course, citing factors such as elevated interest rates, increasing insurance premiums, and local regulatory challenges.

Data from the National Association of Realtors as of September 2026 underscores the competitive nature of the housing sector, with 27% of all home sales completed as all-cash transactions. While Serhant shared his perspective on the year ahead and identified specific markets he believes may surprise buyers, the details of those market projections were not disclosed in the report.

Addressing the urgency of the situation, Serhant warned that potential buyers should act before conditions become too difficult to navigate. His comments serve as a direct advisory to those currently sitting on the sidelines of the housing market.